Required for hiring in Talabat in the State of Kuwait, Talabat has announced many vacant job opportunities in different specialties, according to the details in the following announcement
Manager Rider Experience & Engagement
Role Summary
We are looking for a CRM manager that can manage our rider lifecycle. The rider lifecycle is remarkably similar to a classic customer lifecycle: we acquire riders via online marketing campaigns, we onboard them and try to improve conversion in our onboard funnels, riders activate, riders churn and reactivate.
What’s on Your Plate?
We are looking for a CRM manager that can manage the full rider lifecycle, from acquisition to reactivation. You will define the strategy, create activation campaigns, do deep dive analysis, create email content and invent innovative bonuses.
Specifically, your role will involve the following responsibilities:
Acquisition Strategy - improve conversion over our onboarding funnels with the aim of maximising applicant conversion
Lifecycle Strategy - set-up and execute campaigns that improve the rider lifecycle: improving performance, minimizing churn, reactivating lapsed riders
Project Management - take ownership of high-leverage projects and drive them forward to completion using team members to help in execution
Campaign Management - set-up and execute activation campaigns that boost rider performance, inventing innovative bonuses, and evaluating the outcome of your campaigns
What did we order?
Bachelor’s Degree in Marketing/Business or equivalent
At least 3 years of work experience in a CRM role managing customer marketing, customer communications, or customer engagement
Able to create and engage with data-driven marketing
Posses record of business results through testing and deploying marketing campaigns across channels
Strong leadership and communication skills, able to work independently and reliable
Proactive and could lead independent projects
Ability to communicate effectively and confidently at all levels
Process-oriented and data-driven
Well-versed with Microsoft Office applications: Excel/Google equivalents
How To Apply
To Learn More And To Apply Visit The Following Link